Custom Coating and Laminating Equipment Line

          Coating, Laminating and Embossing Systems for a wide range of Industries and Products

          Learn More


          Turret Unwind Equipment

          Unwind Systems with Automatic Tension Control, Guiding and a Range of Chucking Options

          Learn More


          Turret Winder with Zero Fold-over transfer mechanism (carousel winder)

          Winding Systems with Automatic Tension Control, Guiding and a Range of Chucking Options

          Learn More


          Modular, Cartridge Style Gravure and Offset Gravure Coating Station

          A Variety of Hot Melt, Water & Solvent Based Web Coating Station options for both Dedicated Coating or Modular Systems

          Learn More


          Calender Station with Roll Bending

          High and Low Pressure Nip Sets for Combining or Calipering a Range of Materials

          Learn More


          Web Cooling Roll Station

          Web Conveyance Equipment Including Pull Rolls, Heating & Cooling Stands, Flips and Turns

          Learn More


          Custom Roll Handling Carts for Unwinds and Winder

          Custom Roll Handling Equipment for Unwind and Rewind Equipment

          Learn More

          NARROW WEB

          Narrow web battery coating & drying line

          Narrow web Coating, Laminating & Embossing Equipment for Pilot Scale or Production Environments

          Learn More


          Allen-Bradley Multi-Bay Drive Panel

          Drive & PLC Cabinets, HMI’s, SCADA Systems and more

          Learn More


          Cleanroom Coating, Laminating and Embossing Line

          Cleanroom Coating, Laminating and Embossing Systems and Components

          Learn More


          Four Zone, Electrically Heated Air Floatation Dryer

          Fully Integrated Web Drying Systems for a variety of Web Coating Applications

          Learn More


          Solution Pumping and Mixing System

          Specialty Equipment and Ancillary Systems for Web Handling and Converting Systems

          Learn More


          Downloadable Brochures in PDF Format Learn More
  • Facilities
  • Services
  • Technology
  • News
  • Contact

Flexible Machinery Designs and Exceptional Support Win New Era Converting Machinery Inc. Business With Maxpro Window Films of Whiteville, NC

Maxpro Window Films, a manufacturer and supplier of high quality, precision window film, uses New Era Converting Machinery Inc. to provide them with not just the machinery, but the installation and support that they need to meet the high standards of precision and repeatability they require for their product.

Paterson, NJ (May 11, 2015) . . . When Maxpro Window Films began operations in 2013, their company goal was to set out to find a better way to produce better quality window film. Window films in the market had several known problems, including poor shrinkability, discoloration, cracking, peeling, and delaminating, that Maxpro believed they had the engineering firepower and experience to solve.

Maxpro approached New Era, a known leader in the film converting industry, with their ideas and the specific challenges their process would present. New Era came back to them with the beginnings of what would become Maxpro’s competitive advantage. After some back and forth fine tuning between the engineers at Maxpro and the engineers at New Era, the final design was a complete clean-room ready, turnkey coating and laminating line that was designed to operate with the high degree of precision and repeatability that Maxpro needed. New Era’s support, however, was what really stood out to their happy customer.

Maxpro's Turnkey New Era Coating and Laminating Line
Maxpro’s Turnkey New Era Coating and Laminating Line

“Beyond producing this great machinery, New Era also acted as the contractor for this project and managed everything from installation to start-up,” said Ron Foley, Vice President – Operations at Maxpro Window Films. “This even included seamlessly integrating subsystems provided by other suppliers, including a dryer and a UV curing station. New Era’s expertise in getting this system up and running was a huge benefit for us.”

Maxpro is now a leading manufacturer of high quality, precision window film used in a wide variety of applications, including tinting for automotive glass, as well as residential and commercial applications. All of their window films are made at their plant in North Carolina, using New Era’s turnkey line, and are backed by a lifetime guarantee.

Maxpro Is Now Producing Industry Leading Window Film
Maxpro Is Now Producing Industry Leading Window Film

“Today, we are producing what we consider to be the highest quality window films in the industry, and we are happy to be working with New Era,” said Joe Cobbe, President of Maxpro Window Films. “The service since the installation has been outstanding. We could not ask for better attention and New Era’s response has been better than anything we could have expected or anticipated. We consider them more than just a machinery supplier, they are a true partner in helping us to achieve our business goals.

We expect within the next two years to have another coater/laminator installed. We would get New Era to build us another machine, mainly because of the service they’ve given us.”

To see more about this story and the people involved, see the new video at:


About New Era Converting Machinery Inc.

New Era is a global enterprise focused on providing custom designed equipment solutions for the web handling industry.  With more than 60 years experience, we can apply our engineered solutions to provide you with web handling equipment tailored to your converting needs.  We have a great deal of experience with coating, laminating, calendering and drying systems for a wide variety of environments and our customer base spans most industries which handle materials in a roll to roll fashion.  Learn more about New Era’s capabilities on our website www.neweraconverting.com or follow us on twitter @webconverting.

About Maxpro Window Films

Maxpro Window Films is a specialty manufacturer of automotive, residential and commercial window films. Their manufacturing facility in North Carolina houses the newest and most advanced machine in the United States, as well as some of the industry’s best and most experienced engineers. All of their 100% American made window films are backed by a limited lifetime guarantee against fading, peeling, cracking, adhesive failure, demetallization and delamination.

# # #